We are halfway through 2019 but it’s better to keep abreast of developments.
Marketing is changing rapidly.
Do you remember what was hot 3 years ago? Today, the pace is even faster.
So, a big shout out to all #marketers & #entrepreneurs out there!
Here are the 6 top marketing skills you or your team should focus on:
1. storytelling & content. Building a brand and a tribe around it requires good #storytelling. And a good story requires a very elaborate #contentstrategy.
2. data & #analytics. You don’t have to become a guru but learning how to read & analyse the website analytics is a must!
3. conversational interfaces. Everything goes #conversational: from websites & landing pages to content.
4. funnels. Without #funnels, you don’t know what is wrong or right. Where there is an issue or you should focus more or there is the greatest opportunity.
5. #emailmarketing. Email is dead? Ha ha. Not a bit. It will remain more alive than ever. Most people use #email, still.
6. #videomarketing. It is the king. #Video will most likely become the most essential #content format.
Let me know in the comments at the end of the LinkedIn article below!